AUCTION DIVISION

As the housing market continues to become more complex, Accelerated Marketing, via Auctions, has overwhelmingly demonstrated an ability to sell properties. Ponte Vedra Beach Realty, Inc. has a proven track record, and is a company with experience and success at auctioning properties. Our program is implemented to accelerate the marketing time and to capitalize on the advantage of the Auction method, which is used as the catalyst to prompt the buyers to action in a much shorter time frame than usual. This event is a great opportunity to generate interest and sell your property at fair market value in this challenging market environment. 

Here's what an auction can do for you: 

  • Sell in about 90 days or less
    The more expensive or unique a property is, the longer it typically takes to sell your property using ordinary methods. This is due to an often limited market for these properties. Having a specified date on which you intend to sell creates a sense of urgency with potential buyers, and helps to speed up the entire sales process. 
  • Get maximum exposure
    By compressing the sales period, we can carry out a more aggressive marketing strategy, providing maximum visibility for your property. In addition, we can tailor our campaign to reach the target market most likely to be interested in your property. 
  • Get a fair market price
    Many luxury properties have few "comparables" upon which to base a true appraisal. As a result, the seller runs the risk of asking too much or too little. An auction eliminates pricing problems because it establishes the real market price that day for the property under the auction terms of sale. 
  • Gives you control over the sales process
    You set the date and time of the sale, the terms and conditions such as earnest money deposits, closing time frames, and more. Because potential buyers know you are committed to sell on a specific date, they do their homework in advance and show up prepared to bid, freeing you from the hassle of dealing with insincere offers, prospects, and contract contingencies. 
  • Close in 30 days or less after the auction - without contingencies
    If you've ever "sold" a property contingent on financing or on the sale of the buyer's property or with other common contingencies, you know how difficult and frustrating closing that sale can be. Auctions are contingency free, so you'll be able to make plans based on an on-time closing of your property. 
  • Eliminate the cost of carrying your property
    A property that remains on the market for an extended period can become a serious drain on the owner and the owner's equity. Mortgage payments, maintenance, taxes and insurance can add up to thousands of dollars a month for some properties. An Auction helps you eliminate those costs that erode your equity, and will often net you the highest price possible. 
  • Reach the broadest possible universe of qualified bidders
    Our experienced marketing staff knows how to put together the right combination of advertising (local, regional, national and international, depending on your needs), direct mail (using our proprietary database of extensive prospective buyers), public relations and direct sales efforts to bring your property to the attention of qualified prospects wherever they may be. 

Kim Davis
Kim Davis
Broker/Owner/CIPS/CLHMS/CDPE/CAM